Atiyedarane Romak is an Iranian Export Management Company (EMC) assisting its partners with marketing and sales development since 2012. We have focused on the African market, especially the East African market, since 2015, relying on our expertise and knowledge of international marketing. By researching the East African market, including Kenya, Uganda, and Tanzania, finding the potentials of the market of these countries, and complementing our research with two main strategies of “field study” and “connecting with experts in target markets (East African market), we have been able to create a comprehensive database of companies and make significant connections with market actors in these countries.